How to use Twitter During Your Job Search

May 19th, 2010

Help WantedJust recently I was interviewed by Wallace Immen from the Globe and Mail “Tweet your way to a job” along with Mark Buell, Randall Craig, Jacob Share, and Deb Dib. The article shares how to make the most of Twitter with advice from both experts and users on the smartest ways to make Twitter part of your job search.

twitter job search guideImmen was looking to interview Canadians who has used Twitter for job searching. He stumbled across my name because I was published in The Twitter Job Search Guide (by Susan Whitcomb) where I shared some Twitter tips  last fall. Her book shows you how Twitter can energize your job search and advance your career in just 15 minutes a day.

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Twitter Can be a Fine Frenzy if Not Integrated Well Within Strategy

November 15th, 2009

Twitter bomb

Just last month, I was on the hunt for a new job and shortlisted for a few online marketing positions. One was with a local music management company and they asked me to do a brief top level online marketing audit for one of their artists called A Fine Frenzy during the interviewing process.

Problem
The company was concerned with social media “not really working” for A Fine Frenzy, and particularly Twitter. They questioned if Twitter can really help monetize online (sell) what-so-ever. They were skeptics about Twitter, because the artist (A Fine Frenzy) spent a lot of time on Twitter, gained a huge following (with over a million followers) and they are seeing dismal sales online for music as well as merchandise. Twitter wasn’t helping sales. They asked for my feedback.

“Well, let’s see…this may take a while, I’ll back to you tomorrow” I said.

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My Twittonary – Every Twitter Term and Tool I Can Find

October 27th, 2008

Twitter Tools I can findI’ve been very intrigued with twitter. It has been my source of interaction for the most part – I work on the computer day and night (ya I know I should get out more!). And I also use my iPhone to tweet while watching television. For those who don’t know, Twitter is a micro-blogging application that allows you to send updates (aka “tweets”) to the Twitter website and your twitter friends, similar to the Facebook status (with a limit of 140 character input). You can find and interact with people with similar interests. You can follow them, and others can follow you. It’s an instant-messaging-meets-social-media-networking tool.

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Twitter Tips – Do’s and Don`ts

October 9th, 2008

twitter do's and don'tsA few weeks ago I attended BlogWord Expo in Vegas. It was jammed packed with tons of social media sessions. One session I attended was: “Twitter: Building the Connections that Drive Traffic”. The panel included Stowe Boyd (www.stoweboyd.com/), Laura Fitton (www.pistachioconsulting.com/), Tony Hiesh (http://www.zappos.com/), Lucretia Pruitt (www.geekmommy.net/) and Erin Kotecki Vest (www.queenofspainblog.com/)

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How Twitter Can Help Online Marketing and Tips

June 25th, 2008

Online Marketing with TwitterTwitter has been around and popular in the U.S. for more than a year with millions of users. The iPhone is coming to Canada in a few weeks and I am sure Twitter will become more mainstream and adopted in Canada. Why? Because the iPhone can host the already popular Twitter application, it can be integrated with your Facebook and your blog, and it is very accessible to input your tweets anywhere, anytime.

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