My Top Key Takeaways From SMX Advanced 2010

June 21st, 2010

search funnelJust two weeks ago I attended SMX Advanced in Seattle. It was my third year attending and it was an impressive conference on search engine marketing (it included tracks on  paid search, search engine optimization and social media). Continue Reading My Top Key Takeaways From SMX Advanced 2010

My Picks for SMX Advanced in Seattle 2010

May 30th, 2010

SMX Seattle 2010In just over a week, I will be heading down to Seattle to attend Search Marketing Expo (SMX) Advanced.  I decided that I am going to take the Amtrak train from Vancouver and try it out – seems like a good idea for a hassle-free commute and I can work on the computer or simply read my analytics book that I have not yet completed.

I just realized that the conference is sold out -  I’m happy that I registered early.

Continue Reading My Picks for SMX Advanced in Seattle 2010

My Twenty Picks for eMetrics and SMX Toronto 2010

April 4th, 2010

smx and emetrics toronto 2010Its countdown! Three more days and I’ll be in traveling from Vancouver to Toronto to learn some best practices and tips on web analytics, social media, SEO and more.

From April 7- 9th, I will be attending tracks from both eMetrics and Search Marketing Expo (SMX Toronto). I am very excited to be going.  This will be my first time to eMetrics Toronto but my fourth time for SMX (previously, I attended SMX West and SMX Advance Seattle).

It took me a while to decide on my favorite tracks because there are so many. Keep tuned though, I have plans to compile my favorite key take-aways, if you cannot attend yourself.

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Thirteen Most Common Search Marketing Mistakes

February 11th, 2009

top search marketing mistakesYesterday, I attended a few talks at SMX West and one that I liked in particular was “The Dozen Most Common Search Marketing Mistakes That Chief Marketing Officers Make”. It should have been renamed “The Thirteen…”, because that is how many were presented by the panel (maybe someone was superstitious). If you are guilty of not understanding search marketing and the benefits it provides, this list of common mistakes will give you some insight on how to change and influence your marketing strategy. Alternatively, if you are an advocate of search marketing and understand it well, these tips can help you educate, advise, and influence others within your organization.

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