Why Use Google Sitemaps?
First off, let’s not confuse Google Sitemaps (sitemap.xml) with a sitemap.htm page on your website, which is usually viewed by your site visitors when they’re lost on your site.
Google Sitemap is an XML Sitemap – it is a way for you to give Google information about your site. In its simplest terms, a site map is a list of the pages on your website on one or multiple xml pages. Creating and submitting a site map helps make sure that Google knows about all the pages on your site, including URLs that may not be discoverable by Google’s normal crawling process.
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Filed under Uncategorized | Tags: content management solution, google sitemaps, search engine optimization, sitemasher, xml sitemap | Comments (3)Web Analytics – Simply Reviewing Referring Sites for Opportunities
Time flies when you have to manage a website. But, who has time to dissect all areas of website analytics when there are so many other tasks to do?
Let’s imagine this scenario:
You pull summary reports from your website analytics (like Google Analytics, Urchin etc..) and then “ooh and aah” over some of the metrics and share it with others within your company. But in the end, all the information is too overwhelming and you don’t have enough time to actually analyze or dig deep for opportunities to grow your website traffic (act on it).
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Filed under Uncategorized | Tags: referrals, referring sites, search engine optimization, web analytics | Comment (0)Search Engine Optimization – Changing Your Home Page Title Tag
You can simply tweak the title of your home page and your site may show up higher in the search engine ranks with that tweak alone.
The title is usually the headline that displays on the major search results page (the bold hyperlinked part) and is actually the hidden code within your page. This code is usually accessed via your text or WYSIWYG editor between the “head” opening and closing tags – it is hidden within the html (or xhtml). The more descriptive and relevant your title is to your customers, the more likely it will show up higher in the results and the more likely it will be clicked on.
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Filed under Uncategorized | Tags: search engine optimization, title keywords, title tag | Comment (0)
