Just last week, I attended Blogworld Expo in Las Vegas. I think the conference could have been called “Social Media World” instead because it was a great event to understand social media overall (i.e., micro blogging, external blog commenting, social media interaction, social media tagging, video and much more).
One of the many seminars I attended was “Search Engine Optimization, SEM & New Media” with Brian Clark (from http://www.copyblogger.com/), Michael Gray (from http://atlaswebservice.com/) and Leed Odden(from http://www.toprankblog.com/) and Stephan Spencer (from http://www.netconcepts.com/).Uncategorized | Tags: key word, keyword discovery, keyword tool, seo | Comment (0)
First let’s understand why we need to research key words.
It is commonly known that many businesses try to improve the key word density within their website. They are optimizing their site for the search engines. In the end, they expect to get more site traffic and customer conversions.
From my experience, you cannot assume or guess how people search for your product or service, and leave it at that. If you do, I am sure your website traffic will be limited and you may have a hard time growing site traffic and your customer base. The most surprising key words can actually get you site visitors who convert to customers. Each business is unique. I have been through the key word discovery process a lot and have constantly been surprised at some of the key word strings that can bring website visitors. Once you discover some search strings, you can ultimately optimize one page within your site and receive even more customers.Uncategorized | Tags: key word, keyword discovery, online marketing, search engine optimization, seo, title keywords, title tag | Comment (1)