How to use Twitter During Your Job Search

May 19th, 2010

Help WantedJust recently I was interviewed by Wallace Immen from the Globe and Mail “Tweet your way to a job” along with Mark Buell, Randall Craig, Jacob Share, and Deb Dib. The article shares how to make the most of Twitter with advice from both experts and users on the smartest ways to make Twitter part of your job search.

twitter job search guideImmen was looking to interview Canadians who has used Twitter for job searching. He stumbled across my name because I was published in The Twitter Job Search Guide (by Susan Whitcomb) where I shared some Twitter tips  last fall. Her book shows you how Twitter can energize your job search and advance your career in just 15 minutes a day.

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My Top Ten Takeaways From eMetrics and SMX Toronto 2010

April 25th, 2010

toptenemetrics10From April 7- 9th, 2010, I  attended both eMetrics and Search Marketing Expo (SMX Toronto).   This was my first time to eMetrics Toronto but my fourth time for SMX – I was impressed as it was a really great conference for learning best practices with web analytics, SEO, SEM and social media.

I had attended many tracks and  have compiled my favorite key take-aways below.

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My Twenty Picks for eMetrics and SMX Toronto 2010

April 4th, 2010

smx and emetrics toronto 2010Its countdown! Three more days and I’ll be in traveling from Vancouver to Toronto to learn some best practices and tips on web analytics, social media, SEO and more.

From April 7- 9th, I will be attending tracks from both eMetrics and Search Marketing Expo (SMX Toronto). I am very excited to be going.  This will be my first time to eMetrics Toronto but my fourth time for SMX (previously, I attended SMX West and SMX Advance Seattle).

It took me a while to decide on my favorite tracks because there are so many. Keep tuned though, I have plans to compile my favorite key take-aways, if you cannot attend yourself.

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How to Launch a Successful Team Corporate Blogging Program: Getting Buy in is Key

February 19th, 2010

cheerleaderOne of my 2010 tasks as the online marketing manager at ActiveState is to help define, launch and manage its formal blogging program throughout the year.

Just a month ago, I presented to our newly recruited blogging team, consisting of thirteen very brilliant Activators (a.k.a those who work at ActiveState). Those activators have a wealth of knowledge of the dynamic languages – which the company was not taking advantage of previously. Continue Reading How to Launch a Successful Team Corporate Blogging Program: Getting Buy in is Key

Comparison of Twitter Productivity Tools Part 1 – Team Applications

January 18th, 2010

Twitter Team toolsJust over two months weeks ago, I started at my new job as the online marketing manager at ActiveState. One of my many responsibilities for 2010 is to define it’s social media strategy, roll out the different tactics, grow/massage selected social media networks and to train other staff to participate. And so I was on my first mission, which was to  hunt for my first productivity tool – a tool that a team can use for Twitter.

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